BRAND AMBASSADOR

  • Commonwealth Brewery Ltd.
  • John F Kennedy Drive, Nassau, The Bahamas
  • Aug 09, 2018
Full Time Marketing, Advertising & Public Relations Sales & Marketing

Job Description

Job Purpose

The Brand Ambassador will be responsible for developing strong business relationships with image-oriented bars, lounges, restaurants, nightclubs, hotels, and retail outlets in order to drive distribution, visibility and endorsement of the Brands in order to increase distribution and drive volumes.

Key Responsibilities

  • Establish relationships with key on- and off-premise accounts
  • Conduct Trade/Distributor/Account Staff Trainings on a key portfolio
  • In key on-premise accounts achieve targeted goals of new distribution, Drink Feature and Menu Placements for portfolio and build relationships with key influential bartenders
  • In off-premise targeted key accounts, conduct Brand demos to introduce key portfolio to staff and consumers
  • Work closely with the distributor sales force until final product placement is completed
  • Sell-in and monitor success of on premise promotions/activities
  • Identify promotion opportunities to grow volume based on account needs
  • Follow-up with on-premise account after each event as to their needs for post-promotion product reorder
  • Maintain adequate, well-organized inventories of POS materials needed to support target account activities
  • Develop a monthly activity report that measures all accomplishments for the month (i.e. distribution, key wins, and competitive activity)

Qualifications

  • Associate’s Degree in Sales, Marketing or related field
  • Minimum 2 years’ experience in sales, marketing, or trade marketing

Competencies

  • Excellent communication skills, both verbal and written
  • Strong presentation, sales, and negotiation skills
  • Able to comfortably work within bars and night clubs
  • Able to work independently and maintain multiple reporting relationships