3 Marketing, Advertising & Public Relations jobs

Job Summary: Assist in the initiation, planning, implementation, control, coordination of all brand building and innovation programs to ensure sustainable market share growth for the responsible brands. Key Responsibilities: Develop communication and media objectives and strategy, in conjunction with Brand Manager. Execute brand plan/brand projects, including creative, promotional calendar and programs, media plan and sponsorship activities, POS (Point of Sale) and specific retail programs Manage interface with Sales in development, planning, implementation and feedback on promotions and merchandising Undertake periodic market/trade visit to evaluate product and packaging quality, merchandising and promotional effectiveness Develop monthly reports on brand performance. Evaluate and measure key brand initiatives, including program execution, advertising and sponsorship effectiveness. Identify, evaluate market opportunities and manage innovations, extensions as well as packaging initiatives. Qualifications : College or University Degree ideally with a commercial background Minimum four (4) years of experience in business Experience in team and project management Competencies/Skills: Knowledge of the competitive environment and economic FMCG Knowledge of beers, spirits, or related products Knowledge of the maps needs and consumer motivations